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Taste & Telemetry
Services

Six services. One connected system.

Take one on its own, or let them work together. Each one makes the others sharper, and we only scope what your priorities call for.

01 · Brand Strategy & Identity

Know what to say, and how to look.

A brand is the set of decisions that helps the right customers recognize themselves. We start with research, not just instinct, then build an identity your team, your partners, and your tools can all use without guessing.

  • Positioning
  • Messaging & copy
  • Logo system
  • Color & type
  • Brand guidelines
  • Launch assets
  • AI-ready brand kit
Built to be usedOne source of truth for people and tools.Your guidelines are written so a designer, a new hire, or an AI tool can produce something on-brand on the first try.Need a lighter touch? A refresh or a guidelines-only project follows the same steps, just smaller.
  1. Step 1ResearchConversations with you and your team, a look at competitors, and a clear picture of who you’re for.
  2. Step 2DirectionsDistinct creative directions to choose between, each with its reasoning. Not one option to approve.
  3. Step 3IdentityLogo system, color, and typography built to stay consistent everywhere, with accessible color from the start.
  4. Step 4Guide & launchThe brand guide, plus the assets you need first: a social kit, decks, packaging, or web design.
Musical Breathwork brand applied to its website homepage
Musical BreathworkBrand identity for a breathwork educator, carried through the site.
Sniper Blade Works brand applied to its storefront homepage
Sniper Blade WorksBrand identity for a premium knife maker, carried through the storefront.
Taste & Telemetry logo lockup
Aa IsidoraSchibsted Grotesk
Taste & TelemetryOur own brand system, the one you’re looking at. The dragonfly is nature’s most accurate hunter. Why we chose it
02 · Websites & Custom Development

Pages that explain, persuade, and make the next step obvious.

We build around what a customer needs to see before they act. Then we build what sits behind it: the inquiry form, the booking flow, the checkout, or a custom platform when off-the-shelf won’t do.

  • Site strategy & structure
  • Design
  • Copy
  • Development
  • Inquiry & booking flows
  • Ecommerce storefronts
  • Custom platforms & integrations
Longview Estate visit page with a check-your-date inquiry form
Longview MansionA new website built from scratch, with a date check that turns visits into inquiries.Read the story
Musical Breathwork website homepage
Musical BreathworkThe websites and custom experiences, including the platform behind a $25K+ month for her first 28-day challenge.Read the story
03 · Search & AI Visibility

Show up when people search, and when they ask AI.

Search engines and AI assistants both need clear, well-structured answers about who you are, where you are, and what you offer. We make sure your site gives them those answers.

  • Technical SEO
  • Local search
  • On-page content
  • Structured data
  • AI assistant visibility
  • Search Console
Project example · Health & wellness brandClient name withheld at their request.
Sep 20242,491
Jun 202538,621
monthly organic visitors, about 15× in nine months
Ahrefs performance chart, September 2024 to June 2025: organic pages hold steady around 115 while average monthly organic traffic climbs from about 2.5K to about 39K
We started with technical fixes, then improved the content already on the site and set a plan for what to publish next. Page count stayed flat: the growth came from making existing pages rank. Ahrefs, average monthly organic traffic.
04 · Paid Advertising & Lead Generation

Reach the right people, then make the visit count.

Ads on the platforms your customers actually use, sent to pages built to convert. If the page is leaking, we fix that first. It’s usually cheaper than buying more traffic.

  • Meta & Google ads
  • Landing pages
  • Creative & testing
  • Lead capture
  • Retargeting
Ad spend is scoped separately in your proposal.
05 · Email & Customer Journeys

Stay close after the first visit.

Welcome series, follow-up, launches, and win-backs, each timed to where someone is in the journey. Plus review requests that turn happy customers into the next one’s reason to say yes.

  • Email & SMS
  • Automated journeys
  • Launch campaigns
  • Retention & win-back
  • Review collection
  • Klaviyo
Longview Estate social story sharing a five-star couple review
Longview MansionPost-wedding reviews, shared back into social and email.
06 · Strategy, Measurement & Marketing Automation

Know what’s working, and decide what’s next.

Analytics and tracking set up properly, and reporting you can actually read. Then the marketing automation that keeps things moving without someone pushing: CRM workflows, scheduling, and reminders.

  • Analytics setup
  • Conversion tracking
  • Behavior recordings & heatmaps
  • Reporting
  • CRM workflows
  • Scheduling & reminders
  • Priorities & roadmap
Marketing automation, not operationsWe automate the marketing side. Your booking system, contracts, fulfillment, and day-of operations stay with your team.
Longview MansionFrom nothing measured to decisions made on data.Longview had no analytics in place. We set up the tools to see how couples find and use the site:
  • Google Analytics
  • Google Search Console
  • Microsoft Clarity
  • and more
Read the story

Not sure where to start?

That’s what the first conversation is for. Tell us where things stand, and Dan will help you work out what matters most.

Let’s Talk